f you participate in any kind of social media activity then we’re sure you’ve probably heard the “big news”: Twitter has rolled out an entirely redesigned webpage, but if you’re a Facebook user, it will look strikingly familiar.
Yep, Twitter, of all the social networks has unveiled what many within the industry view as a “copycat” of Facebook.
Can you say, WOW?
Check this out: Twitter announced a profile redesign on its blog on Tuesday that will roll out to all of Twitter’s users in the coming weeks.
The redesign includes a banner with a customizable photo option on top, similar to Facebook’s recently launched cover photo feature.
It will also hinge more heavily on the social impact of each tweet, allowing users to “pin” one tweet to the top of their profile and feature bigger fonts on tweets that garner more social interaction.
We were just as shocked as many others were when we heard of the “redesign.”
So why are we talking about Twitter possibly doing a “copycat” of Facebook?
Well, here at EHE, we are leaders not followers.
As a matter of fact, we’re the most competitive wholesaler of used heavy construction equipment, meaning we offer “true” wholesale pricing on all of our heavy equipment.
Because registration is not required for construction or agricultural equipment, theft is a serious problem. We are one of the only resellers that has created a partnership with law enforcement to provide our customers with the added value of cross referencing each piece of equipment we buy against the National Crime Information Center (NCIC) database.
We’re also one of the only companies that implement a policy of transparency by providing market data that validates fair market values on equipment and vehicles.
But we didn’t stop there. We also offer extensive information through our blog posts that will help educate both buyers and sellers.
So you see, being a “copycat” or unveiling “me too” type of services is not what we do. We “lead” to ensure that our customers can buy and or sell used heavy equipment in the most economical and effective way possible.